Internet Marketing

Thursday, May 15, 2008

Importance of Off Page Optimization in SEO

The art of SEO is really get your website to the top of the search engines. There are 2 major SEO techniques - On page optimization and Off page optimization.

Off page optimization plays a vital role in getting a higher rankings over major search engines. Off page optimization essentially refers to one very important factor and that is which other websites are linking to your website. Off page Optimization handle number of things off page to improve your search engine ranking and drive targeted visitor traffic to your website. Off page optimization is the continuous process in web site promotion. It's like making online marketing of your web site. In off page optimization you don't require to change anything in web site design or layout.

Some Important parts in off page optimization -

1.) Link Building - Link building is probably the most important part of off-page optimization.The primary means through which off page optimization is accomplished is through a link building effort.

2.) Directory Submissions - The most important, the most obvious and usually the only one people choose to submit their website to a directory is search engine ranking.

3.) Article - Article can be used to catapult your website into a top 10 listing on the first page of the natural rankings in the search engines.4.) Press Release - Press release in simple word means an announcement about specific happenings of a company and about the launch of a new product.

4.) Press Release - Press release in simple word means an announcement about specific happenings of a company and about the launch of a new product.

If you want to know more please check Off page factors

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