Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

If you are going to start search engine optimization on your website you can follow these methods to start and do SEO the right way. These method will help you get ranked top in Google.

Step One

You need to research keywords. Start by finding four keywords that has maximum 3 million competing websites in Google. They must also have around 1000 searches a month. At first choose only four but later on you can choose many more keywords.

From the four keywords choose a main keyword.

Step Two

Create your website and add the meta tags. Then add at least one article apart from the content on the main page. If you have disclaimer, terms and conditions and similar types of links put the no follow tags on those links.

Put your main keyword at the bottom of the page, usually near CopyRight All Rights Reserved (c) main keyword goes here.

Do not put any links to other websites on your site. As you can see you should not take much time on this part of search engine optimization that is called the onpage optimization.

Step Three

Now start getting as many links as you can to your websites from other websites. This is called off page optimization and this what is going to really help your rankings.

You can do link exchanges or get one way links from sites like article directories, directories, social bookmarking sites, forums and many more sites where you do not need to link back to them.

When getting links do not always get links to your homepage. Sometimes get links to your article pages or any other page of your site. The anchor text should not always be the exact same text. Remember to input your keywords in your anchor text. Do not use same the same keyword all the time. Vary them as much as possible.

Get as many links as you can. The more the better. Now if you want to get ranked for more than four keywords you may want to hire someone to help you get links. The more keywords you target the more links you need.

As a rule get links from all sorts of sites as long as they are not banned from search engines. Check also that the link towards your site does not have the nofollow tags. There is a plugin called Search Status for Mozilla Firefox that will highlight links that are using the nofollow tags.

You need to get steady amount of links. The idea is to get same number of links everyday. The higher the number the better. Do not get a hundred today and nothing for the rest of the week. So if you are getting links and have not hired someone to help you, 15-30 links a day is a great.

Now apart from getting links you should also tweak a bit your site once again. You can add a blog and update it with content regularly. Search engines love new content. Create a sitemap on your site and put only the most important pages on it. It is a good idea to submit a sitemap to Google sitemaps.

So keep in mind that search engine optimization deals with the onpage and offpage optimization techniques. However put your effort on the offpage techniques. Spent few time on the onpage optimization cause it is not that important.

Karl Sultana has more articles and tips about pagerank, link exchanges and one way links on his site.